Sour Strips

Sour Strips is a bold, modern candy brand founded in 2019 by fitness YouTuber and entrepreneur Maxx Chewning.Frustrated by the lack of truly sour candies on the market, Chewning set out to create a product that delivered on its promise of intense sourness. The result was Sour Strips—vibrantly colored, sugar-coated gummy belts that quickly gained popularity for their authentic sour kick and playful branding .